Lynne Twist is one of the most incredible people I know. She became an activist after she was inspired by Buckminster Fuller’s vision of a global society in which no one was left behind, and since then she’s gone on to write her revolutionary book, ‘The Soul of Money’, examining our cultural attitudes towards wealth. Today, Lynne runs the Pachamama Alliance, an organization that connects leaders in business to indigenous leaders that protect the Amazon rainforest to support personal and collective transformation. She brings with her pure positivity and a powerful message so enjoy our conversation on how business needs to change in order to meet the social and environmental challenges we face.
Lynn Twist
For more than 40 years, Lynne Twist has been a recognized global visionary committed to alleviating poverty, ending world hunger and supporting social justice and environmental sustainability.
From working with Mother Teresa in Calcutta to the refugee camps in Ethiopia and the threatened rainforests of the Amazon, as well as guiding the philanthropy of some of the world’s wealthiest families, Lynne’s on-the-ground work has brought her a deep understanding of people’s relationship with money. Her breadth of knowledge and experience has led her to profound insights into the social tapestry of the world and the historical landscape of the times we are living in.
Her compelling stories and life experiences inspired Lynne to write her best-selling, award-winning book “The Soul of Money: Transforming Your Relationship with Money and Life” (W.W. Norton, 2003) which has been translated into nine languages including Korean, Chinese, Vietnamese, French, Spanish, German, Japanese, Bulgarian and Portuguese.
Resources
Connect with Lynne on LinkedIn
Learn more about The Pachamama Alliance
Discover The Soul of Money Institute
For case studies and other free resources about purposeful business, go to WeFirstBranding.com
